About Fraser Marketing International
Fraser Marketing International is a renowned and reputable agency specialising in Branding, Marketing, and Communications consulting, with a strong focus on the hospitality and travel industries across global markets. Our expertise lies in creating and defining exceptional brands within these sectors.
We collaborate closely with a diverse range of clients, including hospitality businesses, tourism and travel industry, asset management companies, white-label hospitality management companies and other hospitality related industries.
We work to grow businesses sustainably, at speed, with a results driven and cost-effective lens. By leveraging our expertise, creativity and passion we enable our clients to excel in their respective fields, ensuring they present their best self and as an industry leader – through effective branding, storytelling and marketing strategies.
We have the energy, the knowledge, expertise and playful creativity to deliver the best solutions, to every project we work on.
We work closely with you to identify your business objectives and create a Marketing Roadmap. We like to ensure we always deliver creative, measurable results.
Relationships are key and we work as an extension to your business and marketing team, with full integrity and integration. You benefit from a full-time marketing team member without the associated costs of hiring internally but the bonus is you can enjoy the added benefit of a full team of industry marketing experts.
We work closely with clients to create a strong brand that represents the culture and values of the business. We want to create a brand that you can successfully take globally. We work on defining your brand personality and ensuring that shines through at every interaction touch-point.
We fully understand the world is becoming a smaller place and people can literally work from anywhere, we work with clients around the world and work to your time zone.
Having worked in hotels we know that even with the best laid plan, reactive marketing is usually a given. Timeliness is essential in the tourism and hospitality industry and we are nimble, we can turn around great work quickly.
We believe Branding Begins Within; we all have a unique story to tell.
We will work with you to define your goals and strategy, create your brand personality, plan and optimise on the best channels to tell your story, create a clear take to market strategy and execute an implementation plan. Offering strategic counsel across all facets of Brand Management, integrated and omni-Marketing plans and Communications platforms, the expertise and dedicated support provided ensures businesses are constantly meeting goals and achieving desired results.
BUILDING BRANDS ONE STEP AT A TIME
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We are driven by creating experiences that deliver results for your business and for your guests. Our approach is dedicated and bespoke.
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TOP TIPS FOR A HOTEL PHOTO SHOOT
It is essential for any brand to be presented consistently across all collateral and platforms, but for a hotel or
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CONTENT MARKETING FOR HOTELIERS
Content Marketing effectively means publishing and distributing content to a targeted audience, online. You essentially need to attract your target
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Relationships And Partnerships Are The Key To Success.
Fraser Marketing International knows the hospitality industry well, we understand the nitty-gritty at every level and offer end to end
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